Super Guides

Safe zones Instagram Stories

Instagram Stories safe zone

Keep text and logos at least 269 px from the top, 672 px from the bottom, 65 px from the left and 65 px from the right of a 1080×1920 Instagram Stories video. Checked 23 October 2026.

Stories put the progress bars and profile row at the top and the reply bar at the bottom. Meta publishes the ad zone; organic Stories use it as a proxy.

269 672 65 65

px at 1080×1920

Organic

Community measurement Confidence low. Measured from screenshots by third parties. The platform publishes nothing for this placement.

Checked 23 October 2026. We re-check every quarter.

Pixels to keep clear, Organic
CanvasTopBottomLeftRight
1080×19202696726565
2160×38405381344130130
720×12801794484343

No official organic Stories zone. Common community value: top 14% (~270 px) / bottom 20% (~380 px).

Sources (1)
269 672 65 65

px at 1080×1920

Ads

Official Confidence medium. Published by the platform itself.

Checked 23 October 2026. We re-check every quarter.

Pixels to keep clear, Ads
CanvasTopBottomLeftRight
1080×19202696726565
2160×38405381344130130
720×12801794484343

Sources disagree on the bottom band: 35% (Reels-unified, Meta ads) vs 20% (older Stories guidance, AdKit video 384 px). Most conservative = 0.35. If a project targets Stories only, 0.20 is the less conservative value.

Sources (3)

Where sources disagree

Older Stories guidance asked for 20% clear at the bottom (384 px); Meta’s current unified guidance for Stories and Reels ads asks for 35%. We use 35% for both placements. 20% is the lighter alternative if you know the Story has no link sticker or call-to-action.

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Your client’s post, live in Premiere

The PNG shows where the app draws. Super Guides shows what it draws: the Instagram Stories interface itself, with your client’s photo, handle and caption, on your Premiere timeline. One click hides it before export.

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Quick answers

Why is the bottom so tall on Stories?

The reply bar, link stickers and ad call-to-action buttons all live there. 35% keeps text clear of all three.

Do Stories and Reels share the same safe zone?

For ads, Meta now gives the same top, bottom and side margins for both. The interface differs: Stories have no right-hand rail.

Can I put text right under the progress bars?

Keep clear of the top 14%: the profile row and the close button sit there.